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Gladiators of Rome (Italian: Gladiatori di Roma) is a 2012 Italian computer-animated comedy film produced by Rainbow SpA, a studio co-owned by Iginio Straffi and Viacom. Viacom's Paramount Pictures released the film in North America[1] while Medusa Film handled distribution in Italy. The film was directed by Straffi, who also co-wrote the screenplay with Michael J. Wilson. Gladiators of Rome had its world premiere in Italy on 18 October 2012.[2]

While conceiving the idea for the film, Iginio Straffi chose to write about ancient Rome so that he could set the story in Italy while still appealing to an international audience.[3] Gladiators of Rome is a spoof of serious films about gladiators, which Straffi said "easily lend themselves to parody."[3] Paramount Pictures (the film unit of Viacom, which co-owns Rainbow) worked with the Italian team on both the casting[4] and story for the film; Paramount asked for certain scenes to be changed for American audiences.[3] The project was in development for over five years[5] and became one of the most expensive Italian films ever made.[6] Its production budget alone was estimated to be around $45–55[7] million in U.S. dollars, with promotion and advertising costs bringing its total to almost $80 million (70 million euros).[5]

The film was a box-office bomb, grossing just 818,913 euros in its opening weekend.[8] Triboo Media's Federico Boni wrote that "there could not have been a worse opening for the 'blockbuster.'"[9] According to Box Office Mojo, the film ended its theatrical release with about $10 million worldwide.[10] In 2016, Straffi presumed that the poor performance of the film was a result of the Rainbow studio's lack of experience with cinema.[11]

Cast[]

Character Italian English
Timo Luca Argentero John Schwab
Lucilla Laura Chiatti Jo Wyatt
Diana Belén Rodríguez Flaminia Fegarotti
Cassio Fabrizio De Flaviis Tim Beckmann
Circe Daniela Abbruzzese Emma Tate
Domitian Enzo Avolio Jonathan Keeble
Chirone Massimo Corvo Glenn Wrage
Mauritius Fabrizio Mazzotta Walter Lewis
Ciccius Gianluca Machelli Mikey O'Connor
Fabrickius Francesco Vairano William Hope
  1. Goodridge, Mike (13 May 2011). "Paramount strikes deal for Rainbow's Not Born To Be Gladiators". Screen International. https://www.screendaily.com/paramount-strikes-deal-for-rainbows-not-born-to-be-gladiators/5027400.article.
  2. "Gladiatori di Roma". Cineuropa - the best of european cinema. https://cineuropa.org/en/film/224616/. Retrieved 26 May 2020.
  3. 3.0 3.1 3.2 Scarpa, Vittoria (16 October 2012). "Iginio Straffi, regista: "I miei gladiatori contro il doping"" (in Italian). Cineuropa. https://cineuropa.org/it/interview/227833/.
  4. Goldman Getzler, Wendy (25 May 2011). "Rainbow's 3D film goes Paramount". Kidscreen. Brunico Communications. https://kidscreen.com/2011/05/25/rainbows-3d-film-goes-paramount/.
  5. 5.0 5.1 Aquaro, Peppe (14 October 2012). "I miei Gladiatori un mito positivo" (in Italian). Corriere della Sera. https://roma.corriere.it/roma/notizie/tempo_libero/12_ottobre_14/iginio-straffi-winx-gladiatori-di-roma-2112253464387.shtml.
  6. Cite error: Invalid <ref> tag; no text was provided for refs named THRGladiatorsFest
  7. Cite error: Invalid <ref> tag; no text was provided for refs named animation-magazine
  8. Fusco, Fabio (22 October 2012). "Box office: Ted e Paranormal Activity 4 in vetta alla top ten" (in Italian). Movieplayer.it. https://movieplayer.it/news/boxoffice-ted-e-paranormal-activity-4-in-vetta-alla-top-ten_22572/.
  9. Boni, Federico (22 October 2012). "Gladiatori di Roma 3D fa flop al botteghino" (in it). Cineblog.it. https://www.cineblog.it/post/78549/imbattibile-ted-al-botteghino-italiano-delude-gladiatori-di-roma-3d.
  10. Cite error: Invalid <ref> tag; no text was provided for refs named BOM
  11. Zampa, Alice (3 January 2016). "Animazione: perché l'Italia resta indietro? Ce lo racconta Iginio Straffi" (in it). Movieplayer.it. https://movieplayer.it/articoli/rainbow-lintervista-a-iginio-straffi-sullanimazione-in-italia_15112/.
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